Alexander Biba on the franchise in the hotel business and development prospects

Alexander Biba, President of Cosmos Hotel Group, gave an interview to Kommersant, in which he explained why the franchise is becoming one of the key tools for the development of the hotel business, what advantages it provides to investors and owners, as well as what government support measures can be used when launching new projects. The article also touches on the trends of domestic tourism, promising regions for opening hotels and the approaches of Cosmos Hotel Group to the development of the network. Read more in the publication.